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“Marketing” Interface ~ Is it “Creative”, “Assertive” or “Measurement” & “Metrics”

A few Marketing Guys from Silicon valley met over a get-together on a fine week-end in downtown area to chat and discuss on the dynamics of “Marketing” Prism related to its spectrum of ideas. Here are some excerpts of that discussion:

Luis: Friends, around two and a half decades back, “Marketing” seemed to be more focused on

Posted by ikwalli at 04 Jan, 2013 Category: Business Management
Tags: Marketing, Creative, Assertive, Measurement, Marketing Metrics


“You can easily judge the character of others by how they treat those who they think can do nothing for them.”

 STORY of the WEEK:


 A lady in a faded grey dress and her husband, dressed in a homespun suit walked in timidly without an appointment into the Harvard University President's outer office.

The secretary could tell in a moment that such backwoods, country hicks had no business at Harvard and probably didn't even deserve to be in Harvard.

'We want to see the President,' the man said softly. 'He'll be busy all day,' the secretary snapped. 'We'll wait,' the lady replied.

For hours the secretary ignored them, hoping that the couple would finally become discouraged and go away.

They didn't and the secretary grew frustrated and finally decided to disturb the president.' Maybe if you.

Posted by admin at 01 Jan, 2013 Category: Business Management
Tags: Judgement top